Valentine’s Day is just around the corner, and with it comes one of the most anticipated seasons for wine shops. Sales are on the rise, and there’s no better way to celebrate love (or friendship) than with a glass of wine. This year, more than ever, many couples have opted for a romantic evening at home.
For Retailers:
- “Sip & savor love” display: Create an eye-catching display featuring romantic-themed wines, chocolates, and pairing suggestions.
- Couple’s tasting event: Host an in-store or virtual wine-tasting experience, highlighting wines like Casa Donoso that pair well with Valentine’s meals.
- Gift bundles: Offer pre-packaged gift sets with a bottle of wine, gourmet chocolates, and a personalized card.
- Special wine packages:
“Love at first sip” duo: A package featuring two complementing wines.
At Toral Wines, we are lucky that distributors and retailers choose our Team to create exclusive and private label wine brands, source and import the wines to the US market. A great example is “Crazy Love,” a brand that is doing very well in Fresh Market in the US. We source the wine from our amazing winery partner Viña Casa Donoso, and we are very excited for the next projects with this winery.
If you’re also part of this trend, we have some recommendations to help you choose the perfect wine that will make your celebration memorable.
What type of wine are consumers choosing for Valentine’s Day?
Valentine’s Day is not just a date on the calendar; it’s a time to connect with your loved one, and wine plays a key role. While it’s true that wine sales increase significantly during this week, the most important thing is to choose a wine that reflects your personality and the tone of the evening. What kind of atmosphere do you want to create? A relaxed evening with a light dinner, or a feast of flavors to indulge in? Here are some ideas.
1. Sparkling wine for toasting in style
Nothing says “celebration” like a good sparkling wine. Whether you’re opening the night or pairing it with a light dish, the bubbles always lift the mood. That’s why sparkling wines are a favorite for this season. With their freshness and vibrant flavor, they are the perfect complement for appetizers or tapas, and of course, for a joyful toast.
That’s why Crazy Love Sparkling is the perfect choice for this Valentine’s Day. Its balance of freshness and fruity notes makes it a versatile sparkling wine, ideal for either an aperitif or pairing with desserts. Its fine bubbles and seductive aroma make it irresistible to share on a romantic evening. Celebrate love with a glass of Crazy Love Sparkling and let every sip be a toast to unforgettable moments.
2. Rosé: the wine that captivates
If you’re looking for something more romantic, rosé is the answer. This wine is not only ideal for pairing with dishes like seafood, salads, or even delicious grilled chicken, but its soft color and fruity flavor make it the perfect choice for a night like this. With the popularity of rosé constantly growing, it’s no surprise that sales of this wine increase significantly during Valentine’s week. Take advantage of its versatility and add a fresh, romantic touch to your evening!
Evolución Rosé is the ideal choice to toast to love. Its balance of freshness and fruity notes makes it irresistible, with a delicate fizz that enhances every sip. Its vibrant pink hue evokes elegance and passion, making it the perfect companion for a special dinner. Whether paired with a light menu or simply enjoyed in good company, this sparkling wine adds the sophisticated and charming touch that the occasion deserves.
3. Red wines for those who seek the classic
If you’re looking for a wine with character, Casa Donoso Bourbon Barrel Aged Family Reserve Cabernet Sauvignon is an impressive choice. This Cabernet Sauvignon from Chile stands out for its power, balancing smoothness and tannicity, offering a unique tasting experience. The complexity of aging in bourbon barrels gives it a depth of flavors that truly surprises. Our wine experts agree that this wine would be the perfect match for hearty dishes like beef, lamb, poultry, or game meat, such as venison.
Our star recommendation: Casa Donoso Bourbon Barrel Aged
If you’re looking to surprise your partner with something truly special this year, we recommend Casa Donoso Bourbon Barrel Aged. Crafted in the heart of the Maule Valley, this exceptional red combines the intensity of ripe fruit with the unmistakable spicy and vanilla notes imparted by its months of aging in bourbon barrels. It also offers enveloping notes of plums, blackberries, and dark chocolate, with delicate hints of caramel and toasted oak. On the palate, its velvety structure and perfect balance between sweetness and firm tannins create a unique sensory experience, perfect for sharing with that special person.
The versatility of this wine knows no bounds, and its unique personality makes it the ideal companion to surprise and delight your loved one on this special occasion. With Casa Donoso Bourbon Barrel Aged, your Valentine’s toast will be anything but ordinary—it will be an unforgettable experience.
So, whether you opt for a sparkling wine, a fresh rosé, or a robust red, make sure to choose the wine that will make your night even more special. Remember, Valentine’s Day isn’t just celebrated with flowers and chocolates, but with a memorable toast! And if you’re up for trying something different, don’t hesitate to make Casa Donoso Bourbon Barrel Aged the star of your evening. Happy Valentine’s Day!
