October 6 is a special day in the international calendar, Smile Day. This day invites us to celebrate and share joy through small gestures that can brighten the day of those around us. But how did this charming holiday come about?
A little history
Smile Day has its roots in the 1960s, when an artist named Harvey Ball created the famous smiley icon, a yellow face with a wide smile and two dots for eyes. Ball designed it for an advertising campaign and, since then, the smiley has become a universal symbol of positivity and happiness.
This icon also gained popularity thanks to the movie “Forrest Gump”. In a memorable scene, Forrest Gump, played by Tom Hanks, meets someone who is facing problems with his t-shirt business. Forrest takes the t-shirt he is wearing and, when wiping the mud off his face, leaves the smiley marked on it. This coincidence gives him an unexpected business idea. Do you remember this scene?
Small gestures, big changes
Today, Smile Day reminds us of the power of small gestures. A smile can change someone’s day, giving them a ray of light in difficult times. A simple act of kindness, a compliment, or even sharing some laughs, can be enough to brighten someone’s day.
Remember, there is no gesture too small when it comes to doing good. Sometimes, it is these small actions that have a lasting and profound impact on the lives of those who receive them.
VOS: a brand committed to environmental protection
On this Smile Day, we cannot fail to highlight our responsibility to the environment around us. VOS, as a wine brand, has demonstrated exceptional environmental commitment by planting 250 trees as part of its environmental responsibility program.
This initiative not only reduces carbon emissions, but also promotes the creation and conservation of green spaces around the world. By choosing VOS, you not only enjoy a high-quality wine, but you also contribute to the protection and restoration of our planet.
Other initiatives by VOS and Toral Wines & Spirits to promote unity in our Miami community
A few weeks ago, we joined the Chilean business community in Miami to celebrate Chile’s Independence Day at the JW Marriott Miami. It was an unforgettable evening where we shared special moments enjoying the talent of various artists. VOS and Toral Wines & Spirits joined as sponsors, driven by the goal of promoting a joyful and participatory community. We will continue to organize events like this in the future!